Redesign of a Store Entrance Area
The starting point for this redesign of a retail area in Middelburg, Netherlands, was the requirement to create a distinctive and eye-catching facade. A shop window wall was designed, composed of small square panels intended to pique the curiosity of passersby. First impressions are always crucial. The narrowing of the entrance area, resulting in a covered display window, draws the attention of passersby, encouraging them to examine the merchandise on display. The entrance area thus exerts a certain pull.
